Illustration

Leadit Journals

Category

Illustration

My Role

Illustrator

Designer

Leadit is a program by Franklin Covey that teaches kids the fundamentals of leadership through hands-on activities. Broken up into two levels, Elementary and Middle School, I utilized a whimsical, loose style to illustrate these journals that students draw, cut, and fold their way to a brighter future.

Brief

Both levels follow the theme of “exploration” but are adapted to different developmental milestones. The middle school version features a more mature illustration style and subject matter while the elementary version is less complex but both are drawn with the same monochrome color palette and brush texture to visually differentiate this series from the rest of the FranklinCovey products.

Middle School Level: The 8 Summits of the World

Elementary Level: Exploring the Jungle

Results

Franklin Covey has sold these journals to over 50 schools across the world.

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