The Golden Pearl
Branding
As a luxury cruise ship, The Golden Pearl was in need of branding that speaks to their desired clientele. For the logo mark, we landed on a clam shell with a depiction of their ship sitting on top of a golden pearl. To the right you’ll see all of the variations, vertical, horizontal, logotype, and a small version of the mark that keeps the integrity of the logo at a smaller size.
Restaurant Menus
On top of a 24 hr buffet, The Golden Pearl serves its guests a fancy schmancy dinner every night. For the menus, I created a textured wave pattern (using a fork and some ink) and utilized a large script motif with a clean layout for the type to convey the elevated experience that guests receive at the restaurant.
